Compared to traditional advertising mediums such as newspaper, radio, television and direct mail, an LED sign is, by far, the least expensive and most effective way to advertise and grow your business. Comparing the price of “exposures” (the number of people who view your ad) illustrates the differences:

• Newspaper advertising – the cost on average is about $7.39 for 1000 exposures within a 10-mile radius of the business location.

• Television advertising – The cost on average is approximately $6.26 per 1000 exposures.

• Radio advertising – The cost is about $5.47 per 1000 exposures.

• New LED Electronic Message Center Display – The cost is less than $0.15 per 1000 exposures.

How is this possible? Assume, for example, that you spend $30,000.00 on a new LED display to advertise your business, and that its useful life is about ten years. The amortized daily cost of the message center would equal about $2.74. Add to this the daily cost of electricity for this new LED unit (approximately $0.20), thus giving your business a daily message center expense total of $8.82. With a daily traffic count of 20,000 vehicles passing your business, you would have a cost of less than $0.45 per thousand exposures (counting drivers only)!

Beyond being incredibly cost effective, LED signs are also considered the most effective form of advertising available. Why? Because, with an LED display, you do not have to worry about missing your target audience, becoming “yesterdays news,” or facing expensive production costs for changing your message, as happens frequently with traditional forms of advertising.

Instead, with an LED Electronic Message Center:

• You control the advertising – change your message as often as you like

• The sign works for your business 24 hours a day, 365 days a year

• The sign acts as the “salesperson on the street” attracting customers into your business

• The sign speaks directly to the potential customers as they drive past your business location

• The LED Display helps brand your business – making it a landmark in your community.

So, an LED sign will save you money on advertising costs and draw in new customers, leading to increases in sales. In fact, LED signs are so effective, that the Small Business Administration reports that installing an LED sign results in increases in sales from 15% to as much as 150%. I’m not aware of any other form of advertising that offers those results. So why don’t you have one to advertise your business? Possibly because, like many growing businesses, there is limited cash flow available to make the investment in an LED sign. That’s where leasing comes in.

Leasing is one of the fastest-growing ways to finance business equipment. A recent Gallup survey found that 80% of US businesses, from Fortune 500 companies to small family stores, lease a portion of their equipment. What are the advantages of leasing?

Here are 22 advantages that customers receive from leasing exterior signs, as reported by a national supplier of exterior LED displays…

1. 100% financing: Minimal down payment. Includes sign installation, wiring, cabling, shipping, software, configuration, etc…

2. Capital conservation: Keeps money available for other income producing opportunities.

3. Preserves credit line at the bank: Keep existing lines open while providing new source of credit.

4. Avoids violation of financial covenant restrictions: Bank credit lines contain certain financial restriction dictating current ratios, liquidity, liability, and debt ratios.

5. Fixed rate/fixed payment: Bank loan interest rates can fluctuate causing payments to increase from one month to the next.

6. Tax benefits: Reduces actual cost of the equipment.

7. Benefit/cost matching: Pay as you use.

8. Flexible lease structuring: Creative terms and conditions to meet your needs.

9. Obsolescence protection/life cycle management.

10. Hedge against inflation: Payments are for a fixed term. These payments are made with progressively “cheaper” dollars.

11. Lowers total cost of ownership.

12. Improves liquidity, leverage, solvency and profitability ratios.

13. Makes new technology affordable.

14. Allows periodic equipment evaluation.

15. Provides equipment for short term projects/developmental use.

16. Facilitates planned replacement of asset.

17. Full use without ownership

18. Payments deducted over shorter period than depreciation.

19. Enables upgrades without refinancing.

20. Internal capital approval process bypassed.

21. Decentralizes decision making.

22. On the spot financing/one stop shopping.

In summary, leasing will enable your business to experience the benefits of LED signage (including an increase of sales in the amount of 15%-150%, according to the Small Business Administration), without reducing your cash-flow.

When you need to inform the public of an event or problem, specifically, the motorized public, there are numerous ways to accomplish this. Flashing yellow hazard lights, road barrels and cones and warning signs all alert the public that there is something up ahead, a condition that they should be aware of or something else occurring on the road. However, these signs and lights are all ambiguous. While they inform drivers that there is something ahead, it does not tell them what to expect. This can lead to many different problems.

If drivers are unaware of the nature of the problem, they can fail to take appropriate action, believing the signs to represent something entirely different from what is actually occurring. However, there is a way around this problem. LED display signs offer you an immediate way to inform the public of construction, accidents, detours and events taking place ahead of them on the road.

LED display signs can be customized with an actual message, consisting of words and graphics, in order to accurately inform the public. These signs are portable, with several models capable of folding for easier storage in a truck. Simply unfold the sign, set up the stand and turn on the message display and your message is displayed. In addition, the signs can be programmed with a number of preset messages, giving you the ability to change your message instantly, with the mere push of a button.

LED display signs can be programmed with a PC, meaning that you need have no specialized equipment to create your message and graphics or to upload it to the computer on the LED sign. In addition, because the signs use LED bulbs, they consumer virtually no electricity and can last for years without requiring bulb replacement. AllTrafficSolutions.com offers you a wide range of messaging and traffic flow solutions, including LED display signs.

Compared to traditional advertising mediums such as newspaper, radio, television and direct mail, an LED sign is, by far, the least expensive and most effective way to advertise and grow your business. Comparing the price of “exposures” (the number of people who view your ad) illustrates the differences:

• Newspaper advertising – the cost on average is about $7.39 for 1000 exposures within a 10-mile radius of the business location.

• Television advertising – The cost on average is approximately $6.26 per 1000 exposures.

• Radio advertising – The cost is about $5.47 per 1000 exposures.

• New LED Electronic Message Center Display – The cost is less than $0.15 per 1000 exposures.

How is this possible? Assume, for example, that you spend $30,000.00 on a new LED display to advertise your business, and that its useful life is about ten years. The amortized daily cost of the message center would equal about $2.74. Add to this the daily cost of electricity for this new LED unit (approximately $0.20), thus giving your business a daily message center expense total of $8.82. With a daily traffic count of 20,000 vehicles passing your business, you would have a cost of less than $0.45 per thousand exposures (counting drivers only)!

Beyond being incredibly cost effective, LED signs are also considered the most effective form of advertising available. Why? Because, with an LED display, you do not have to worry about missing your target audience, becoming “yesterdays news,” or facing expensive production costs for changing your message, as happens frequently with traditional forms of advertising.

Instead, with an LED Electronic Message Center:

• You control the advertising – change your message as often as you like

• The sign works for your business 24 hours a day, 365 days a year

• The sign acts as the “salesperson on the street” attracting customers into your business

• The sign speaks directly to the potential customers as they drive past your business location

• The LED Display helps brand your business – making it a landmark in your community.

So, an LED sign will save you money on advertising costs and draw in new customers, leading to increases in sales. In fact, LED signs are so effective, that the Small Business Administration reports that installing an LED sign results in increases in sales from 15% to as much as 150%. I’m not aware of any other form of advertising that offers those results. So why don’t you have one to advertise your business? Possibly because, like many growing businesses, there is limited cash flow available to make the investment in an LED sign. That’s where leasing comes in.

Leasing is one of the fastest-growing ways to finance business equipment. A recent Gallup survey found that 80% of US businesses, from Fortune 500 companies to small family stores, lease a portion of their equipment. What are the advantages of leasing?

Here are 22 advantages that customers receive from leasing exterior signs, as reported by a national supplier of exterior LED displays…

1. 100% financing: Minimal down payment. Includes sign installation, wiring, cabling, shipping, software, configuration, etc…

2. Capital conservation: Keeps money available for other income producing opportunities.

3. Preserves credit line at the bank: Keep existing lines open while providing new source of credit.

4. Avoids violation of financial covenant restrictions: Bank credit lines contain certain financial restriction dictating current ratios, liquidity, liability, and debt ratios.

5. Fixed rate/fixed payment: Bank loan interest rates can fluctuate causing payments to increase from one month to the next.

6. Tax benefits: Reduces actual cost of the equipment.

7. Benefit/cost matching: Pay as you use.

8. Flexible lease structuring: Creative terms and conditions to meet your needs.

9. Obsolescence protection/life cycle management.

10. Hedge against inflation: Payments are for a fixed term. These payments are made with progressively “cheaper” dollars.

11. Lowers total cost of ownership.

12. Improves liquidity, leverage, solvency and profitability ratios.

13. Makes new technology affordable.

14. Allows periodic equipment evaluation.

15. Provides equipment for short term projects/developmental use.

16. Facilitates planned replacement of asset.

17. Full use without ownership

18. Payments deducted over shorter period than depreciation.

19. Enables upgrades without refinancing.

20. Internal capital approval process bypassed.

21. Decentralizes decision making.

22. On the spot financing/one stop shopping.

In summary, leasing will enable your business to experience the benefits of LED signage (including an increase of sales in the amount of 15%-150%, according to the Small Business Administration), without reducing your cash-flow.

Compared to traditional advertising mediums such as newspaper, radio, television and direct mail, an LED sign is, by far, the least expensive and most effective way to advertise and grow your business. Comparing the price of “exposures” (the number of people who view your ad) illustrates the differences:

• Newspaper advertising – the cost on average is about $7.39 for 1000 exposures within a 10-mile radius of the business location.

• Television advertising – The cost on average is approximately $6.26 per 1000 exposures.

• Radio advertising – The cost is about $5.47 per 1000 exposures.

• New LED Electronic Message Center Display – The cost is less than $0.15 per 1000 exposures.

How is this possible? Assume, for example, that you spend $30,000.00 on a new LED display to advertise your business, and that its useful life is about ten years. The amortized daily cost of the message center would equal about $2.74. Add to this the daily cost of electricity for this new LED unit (approximately $0.20), thus giving your business a daily message center expense total of $8.82. With a daily traffic count of 20,000 vehicles passing your business, you would have a cost of less than $0.45 per thousand exposures (counting drivers only)!

Beyond being incredibly cost effective, LED signs are also considered the most effective form of advertising available. Why? Because, with an LED display, you do not have to worry about missing your target audience, becoming “yesterdays news,” or facing expensive production costs for changing your message, as happens frequently with traditional forms of advertising.

Instead, with an LED Electronic Message Center:

• You control the advertising – change your message as often as you like

• The sign works for your business 24 hours a day, 365 days a year

• The sign acts as the “salesperson on the street” attracting customers into your business

• The sign speaks directly to the potential customers as they drive past your business location

• The LED Display helps brand your business – making it a landmark in your community.

So, an LED sign will save you money on advertising costs and draw in new customers, leading to increases in sales. In fact, LED signs are so effective, that the Small Business Administration reports that installing an LED sign results in increases in sales from 15% to as much as 150%. I’m not aware of any other form of advertising that offers those results. So why don’t you have one to advertise your business? Possibly because, like many growing businesses, there is limited cash flow available to make the investment in an LED sign. That’s where leasing comes in.

Leasing is one of the fastest-growing ways to finance business equipment. A recent Gallup survey found that 80% of US businesses, from Fortune 500 companies to small family stores, lease a portion of their equipment. What are the advantages of leasing?

Here are 22 advantages that customers receive from leasing exterior signs, as reported by a national supplier of exterior LED displays…

1. 100% financing: Minimal down payment. Includes sign installation, wiring, cabling, shipping, software, configuration, etc…

2. Capital conservation: Keeps money available for other income producing opportunities.

3. Preserves credit line at the bank: Keep existing lines open while providing new source of credit.

4. Avoids violation of financial covenant restrictions: Bank credit lines contain certain financial restriction dictating current ratios, liquidity, liability, and debt ratios.

5. Fixed rate/fixed payment: Bank loan interest rates can fluctuate causing payments to increase from one month to the next.

6. Tax benefits: Reduces actual cost of the equipment.

7. Benefit/cost matching: Pay as you use.

8. Flexible lease structuring: Creative terms and conditions to meet your needs.

9. Obsolescence protection/life cycle management.

10. Hedge against inflation: Payments are for a fixed term. These payments are made with progressively “cheaper” dollars.

11. Lowers total cost of ownership.

12. Improves liquidity, leverage, solvency and profitability ratios.

13. Makes new technology affordable.

14. Allows periodic equipment evaluation.

15. Provides equipment for short term projects/developmental use.

16. Facilitates planned replacement of asset.

17. Full use without ownership

18. Payments deducted over shorter period than depreciation.

19. Enables upgrades without refinancing.

20. Internal capital approval process bypassed.

21. Decentralizes decision making.

22. On the spot financing/one stop shopping.

In summary, leasing will enable your business to experience the benefits of LED signage (including an increase of sales in the amount of 15%-150%, according to the Small Business Administration), without reducing your cash-flow.